INSPIRE

WORKSHOPS TO HELP YOUR BUSINESS GROW

Sometimes you just need a little time-out and inspiration to solve a problem. So, Buzzword’s strategists, designers, developers, marketing specialists and partners have pooled their expertise to create a series of practical, hands-on workshops to inspire and guide you through your business challenges.

OUR NEXT WORKSHOP

Build an inspiring brand

Tuesday 16 October 2018Chichester Harbour Hotel, 57 North Street, Chichester PO19 1NH
Wednesday 31 October 2018, Southampton Harbour Hotel, 5 Maritime Walk, Southampton SO14 3QT
Tuesday 13 November 2018, Guildford Harbour Hotel, 3 Alexandra Terrace, Guildford GU1 3DA

Think of a successful company, and you instantly know what they represent. Companies and organisations such as Apple, BMW and Nike have created brands that inspire their customers. It’s much more than their logos. Each has created a story at the heart of their brand, that drives the organisation and its success.

But, you don’t have to spend millions. You may just be struggling to create a new website, nail your elevator pitch, find new customers or brief a designer.

Our practical and hands-on one-day brand workshop will help kickstart you on the journey to creating your own inspiring brand. One that connects with your customers, resonates with your employees and makes you stand-out from the competition. You’ll walk away having made important progress in defining exactly what your brand stands for, and the confidence and knowledge to put it into action.

WHO SHOULD ATTEND

Our workshops are specifically designed for small and medium sized enterprises. Business owners, Commercial Directors, Office Managers and Marketing Managers from all industry sectors including Care and Healthcare, Education, Entertainment, Financial Services, Food, IT, Manufacturing, Media, Professional Services, Retail and Telecommunications.

THE DAY

Welcome refreshments served from 08:30
Workshop runs from 09:00 until 17:00

Welcome
Introductions and an overview of the day.

Morning session
Branding? We walk you through the Why, What and How of creating a brand.
Discover: Over to you. A series of exercises to help you understand your customers and what you have to offer them.

Lunch (included)
An opportunity to network with your fellow delegates and discuss what you’ve learnt so far.

Afternoon session
Define: Translate the morning’s work into an inspiring brand model, key messages and elevator pitch.
Deliver: Put your brand model into practice to create your own unique customer experience.

Post workshop discussion (optional)
Join us for drinks where we can answer any questions you may have.

WHAT’S INCLUDED

  • A full-set of workshop materials
  • Complimentary tea, coffee and refreshments
  • Lunch
  • Free Wifi

YOUR FACILITATORS

Mark Smith

Mark has been building brands for over 25 years. Building them from the inside through coaching business leaders and employees, and externally through brand identity and integrated marketing programmes.

He’s worked with several of the world’s leading brand consultancies including Landor, Superunion and Brandpie. During which time he has led significant brand development programmes for Argos, Barclaycard, BP, EY, InterContinental Hotel Group and Vodafone.

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Margaret Murray

Margaret has been an Account Director and Brand Strategist at Buzzword Creative for eight years. During which time she has helped Westlake, Payments UK, Havant & South Downs College, University of Chichester and Roche Pharmaceuticals.

Prior to this, Margaret directed global brands in the entertainment industry, working for Warner Brothers, MGM Studios, Universal Pictures, Electronic Arts and the BBC. Including managing the James Bond brand!

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PRICING

Delegate Rate – £249 (Exc. VAT)

WE LOOK FORWARD TO MEETING YOU

Or for further information email us at [email protected] or call 01243 792146

UPCOMING WORKSHOPS

Create a compelling website
Craft an exceptional customer experience
Engage your employees
Have some questions or would like to register your interest in one of our events? Please use the form and we will be in touch shortly.

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